Market Research
Presentation Altitude Marketing Research
AMR Client Case Studies


  • Reported to RCM and Department of Finance on the strength of feeling among Canadian business and general consumers on the issue of taking the penny out of circulation
  • Built market profiles identifying lessons to be learned from cross country comparisons on the emerging status and future uptake of financial management tools in Canada and the UK.
  • Highlighted challenges and opportunities for Canadian banks in growing the base of business in global markets.
  • Provided quarterly trend reporting of the competitive status and up to the minute positioning of leading providers of mortgage insurance among the institutional lender community
  • Developed market strategy for major brokerage providers to build presence and gain increased share in the US and international physical distribution marketplace
  • Profiled revenue opportunities among Canadian businesses needing southbound freight distribution services into the US.
  • Facilitated a seamless transition of corporate re-branding of tax management products and re-engineering of features and benefits to achieve more targetted product portfolio.
  • Identified opportunities for new products in the bullion market to capitalise on changing trade outlooks in Canada, the US and Germany



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